Why is Mobile SEO essential?

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Build the mobile site tailored to your goals and needs;

Create a simple and effective User Experience for your customer;

Ensure, through analysis and monitoring, that your mobile site translates objectives into concrete results.

Considering that in recent years smartphones have become the preferred place for consumers to discover new products and services and that 93% of users start searches from smartphones to subsequently carry out any type of interaction with the chosen brand, you can realize how important it is for your company to have a mobile-friendly site. This mobile-first trend has also overturned the dynamics of SEO.

Google, with the update of its “ first-mobile index” slovenia telegram data algorithm , has made official the priority given to the indexing of mobile-friendly sites, or those sites that are able to provide the user with an excellent browsing experience both from desktop and mobile. This means that Google first takes into consideration the mobile version of a site to determine its positioning on the SERP and therefore not having a responsive site could have negative effects on your SEO, causing you to lose a lot of visits to the site. To prevent this from happening, it is necessary to intervene on your site with SEO optimization from a mobile perspective.